USANA and its Grand Pyramid Scheme - The Untold Truth
USANA's October 2009 Distributor Leadership Rankings - Over 800,000 distributors

USANA doesn't publish a complete list of their business associates, and for good reason - the truth hurts.

810,000 USANA business associates rank as "Builders" or below, which makes up 97% of the company's sales force. According to USANA's last published associate earnings report from 2006, the average builder makes only $1195 for the year. However, it costs the associate close to $1480 in product inventory every year. This product inventory is a mandatory purchase (or else you don't get paid any commision) and the extremely high prices cause associates to get stuck with dead inventory.

Some of you may know that USANA reports to have 200,000 "active" associates, which are those who met their minimum inventory purchase within the last 3 months. So it should surprise you when USANA has 834,000 distributors in their database. Whether this figure includes those who have left the distributorship long ago or not, it still shows the devastating effect an MLM like USANA has on its participants. This is evidence toward the claim that 99% of distributors lose money while enriching the top 1%. Make you you understand that point. Those distributors that lose money are the ones making the top 1% of distributors all their money. And of course those 99% who lose money make USANA billions of dollars.

The following chart shows the findings in a graphical representation. I will add a numerical table soon. I will also include a link for anyone who wishes to download the entire distributor list containing the distributor ID # and the leadership ranking for that number. I will withhold the distributor names for those numbers. Comma Delimited Distributor Lists:
Queried Date
.CSV File

May 2007
Sept 2008
Oct 2009

DistList_May2007.csv (8.07 MB)
DistList_Sept2008.csv (10.37 MB)
DistList_Oct2009.csv (14.6 MB)

PDF Document: USANALeadershipRankingOct2009_Table


PDF Document: USANADistributorLeadershipRanking.pdf

Contact Author:
Copyright 2011 - MLM Pyramid